But I think this is the first time I've read of chess associated with, wait for this...web design!
From Smashing Magazine:
The business of building websites is one of constant change, adaptation and strategy. The way designers and developers build websites is often informed by the methods of others and their own trial and error. In light of this, we can draw a number of parallels — some philosophical, to a certain extent — between Web professionals and one of the oldest and most popular board games of all time (counting traditional and digital games). This game is chess.
More in Web Design Checkmate: Using Chess For Success in Web Design.